Introduction
This Privacy Policy explains how Zapli, Inc. (“Zapli,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information.
This Policy applies when you visit www.zapli.com, use our client portal, communicate with us, create an account, purchase our services, or otherwise interact with our websites, tools, and services (collectively, the “Services”).
At a Glance
We collect information you provide, information collected automatically when you use the Services, and limited information from service providers and connected platforms.
We use this information to provide the Services, manage accounts and payments, communicate with you, improve our operations, maintain security, and comply with applicable law.
We do not sell personal information for monetary compensation. We also do not share personal information for cross-context behavioral advertising as those terms are defined under applicable state privacy laws.
Information You Provide
We collect personal information you voluntarily provide when you create an account, purchase Services, complete onboarding, contact us, request support, submit information through the Site, or otherwise communicate with us.
This information may include your name, email address, telephone number, company name, job title, username, billing address, account details, brand information, service preferences, and communications with our team.
You may also provide materials needed for us to perform the Services, such as logos, images, videos, documents, brand guidelines, business information, creative instructions, and feedback.
Please do not provide personal information that we have not requested or do not need to provide the Services.
Payment Information
Payments are processed by Stripe or another payment provider disclosed at checkout.
Payment card information is generally collected and processed directly by the payment provider. We may receive limited transaction information, such as your payment status, billing details, card type, expiration date, and the last four digits of your payment card.
Payment information is subject to the payment provider’s own privacy practices. You can review Stripe’s Privacy Policy at https://stripe.com/privacy.
Information Collected Automatically
When you visit or use the Services, we may automatically collect technical and usage information.
This may include your Internet Protocol address, browser type, device type, operating system, referring website, approximate location, pages viewed, features used, links selected, access times, session information, and interactions with the Site.
We may collect this information through cookies, pixels, log files, and similar technologies.
Connected Accounts and Third-Party Platforms
Some Services may require you to connect or provide access to a third-party platform.
When you connect an account, we may receive information authorized by you and the platform. This may include account identifiers, profile information, page information, access permissions, connection tokens, content, publishing information, and account status.
We use this information only as reasonably necessary to provide the requested Services, maintain the connection, troubleshoot issues, and protect your account.
Your use of a third-party platform is also governed by that platform’s terms and privacy policy.
Sources of Personal Information
We collect personal information directly from you when you create an account, purchase Services, complete onboarding, communicate with us, or provide materials.
We also collect information automatically through your use of the Site and may receive information from payment processors, analytics providers, connected platforms, referral sources, service providers, and other parties you authorize.
How We Use Personal Information
We use personal information to provide, administer, maintain, and improve the Services.
This includes creating and managing accounts, processing transactions, delivering purchased Services, completing customer requests, providing support, communicating about orders and subscriptions, requesting feedback, personalizing your experience, and maintaining business records.
We may also use personal information to monitor performance, understand how the Site is used, fix technical problems, prevent fraud, protect the security of the Services, enforce our agreements, comply with legal obligations, and establish or defend legal claims.
We may send administrative communications concerning your account, purchases, subscriptions, security, or changes to our policies. These communications are necessary to manage your relationship with us and may continue even if you opt out of marketing messages.
Legal Bases for Processing
Where applicable law requires a legal basis for processing personal information, we rely on one or more appropriate legal bases.
We may process personal information when necessary to provide the Services or fulfill a contract with you, comply with a legal obligation, protect our legitimate business interests, prevent fraud, maintain security, or respond to your request.
Where required, we may also process personal information based on your consent. You may withdraw your consent at any time, but doing so will not affect processing that occurred before the withdrawal.
How We Disclose Personal Information
We may disclose personal information to employees, contractors, and service providers that help us operate our business and provide the Services.
These providers may support payment processing, hosting, cloud storage, analytics, customer support, communications, account management, security, fraud prevention, professional services, and platform integrations.
We may disclose information to a third-party platform when you direct us to connect to or use that platform.
We may also disclose information when reasonably necessary to comply with applicable law, respond to a valid legal request, enforce our agreements, investigate fraud or misuse, protect rights or safety, or establish or defend legal claims.
If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar business transaction, personal information may be disclosed or transferred as part of that transaction.
We may disclose aggregated or deidentified information that cannot reasonably be used to identify you.
Service Providers
We use service providers to help operate the Site and provide the Services. These providers may process personal information only to perform services on our behalf or as otherwise permitted by applicable law and their agreements with us.
Stripe processes payments and related transaction information.
Google Analytics may help us understand how visitors interact with the Site. Google may collect technical and usage information according to its own privacy practices. You can opt out of Google Analytics by using the browser add-on available at https://tools.google.com/dlpage/gaoptout.
The service providers we use may change as our business and Services develop.
Cookies and Similar Technologies
We may use cookies, pixels, web beacons, and similar technologies to operate the Site, maintain security, remember preferences, understand usage, identify technical issues, and improve performance.
Some cookies are necessary for the Site to function. Other cookies may support preferences or analytics.
You can control cookies through your browser settings and any consent controls we make available. Disabling certain cookies may affect the availability or functionality of parts of the Site.
Do Not Track and Privacy Preference Signals
Some browsers provide a “Do Not Track” setting. Because there is not currently a uniform standard for interpreting these signals, we do not respond to general Do Not Track signals at this time.
Where required by applicable law, we recognize legally valid opt-out preference signals, such as the Global Privacy Control, for requests to opt out of the sale or sharing of personal information.
Because we do not currently sell personal information or share it for cross-context behavioral advertising, an opt-out may not change how your information is processed.
Marketing Communications
You may opt out of marketing emails at any time by using the unsubscribe link included in those messages or by contacting us.
You may opt out of eligible text messages by replying “STOP” or following the instructions included in the message.
Opting out of marketing communications does not prevent us from sending account, transaction, subscription, security, support, or other service-related messages.
Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Policy.
The retention period may depend on the nature of the information, the Services provided, the length of our relationship, contractual requirements, security needs, dispute-resolution needs, and applicable legal obligations.
When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it.
Closing or deleting your account may not result in the immediate deletion of all information. We may retain certain information when necessary to process transactions, prevent fraud, resolve disputes, enforce agreements, maintain security, or comply with applicable law.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of Internet transmission or electronic storage is completely secure. We cannot guarantee that personal information will always remain secure.
You are responsible for protecting your login credentials and promptly notifying us if you suspect unauthorized access to your account.
International Data Transfers
We are based in the United States, and personal information may be processed or stored in the United States or other countries where our service providers operate.
The privacy and data-protection laws in those countries may differ from the laws where you live.
Where required by applicable law, we use appropriate safeguards for international transfers of personal information.
Children’s Privacy
The Site and Services are not intended for anyone under 18 years old.
We do not knowingly collect personal information from anyone under 18. If we learn that we have collected personal information from a minor, we will take reasonable steps to delete it.
If you believe a minor has provided personal information to us, please contact support@zapli.com.
Your Privacy Rights
Depending on where you live, you may have certain rights concerning your personal information.
These rights may include the ability to request access to personal information, obtain a copy, correct inaccurate information, request deletion, restrict certain processing, withdraw consent, or receive information in a portable format.
You may also have the right to opt out of the sale or sharing of personal information, targeted advertising, or certain forms of automated decision-making.
These rights are not absolute and may be subject to legal exceptions. We may deny or limit a request when permitted or required by applicable law.
You will not be unlawfully discriminated against for exercising an applicable privacy right.
Exercising Your Privacy Rights
To submit a privacy request, email support@zapli.com or visit www.zapli.com/contact.
Please describe your request and provide enough information for us to locate the relevant records.
We may need to verify your identity before completing a request. Information provided for verification will be used only to verify the request and prevent fraud.
We will respond within the period required by applicable law.
Authorized Agents
Where permitted by law, you may authorize another person to submit a privacy request on your behalf.
We may require written authorization, proof of the agent’s authority, and direct verification of your identity before processing the request.
We may deny an agent’s request if we cannot reasonably verify the authorization.
Appeals
If we decline to act on a privacy request, you may have the right to appeal our decision.
You may submit an appeal by emailing support@zapli.com and including enough information for us to identify the original request and decision.
We will review the appeal and respond within the period required by applicable law. If an appeal is denied, you may have the right to contact your state attorney general or another applicable regulator.
United States Privacy Disclosures
Residents of certain states may have additional privacy rights under applicable state law.
During the preceding 12 months, we may have collected identifiers such as names, email addresses, account identifiers, and Internet Protocol addresses. We may also have collected customer-record information, commercial information concerning purchases and subscriptions, Internet or electronic network activity, professional or employment-related information, and account-access information needed to provide the Services.
We collect these categories from the sources and for the purposes described in this Policy.
We may disclose these categories to service providers that support payments, hosting, analytics, communications, customer support, security, professional services, and platform integrations.
We do not sell personal information for monetary compensation. We also do not share personal information for cross-context behavioral advertising as those terms are defined under applicable state privacy laws.
We use sensitive personal information, such as account login details or platform-access credentials, only as reasonably necessary to provide the requested Services, maintain security, prevent fraud, and comply with applicable law. We do not use sensitive personal information to infer characteristics about individuals.
Personal Information Provided by Customers
Customers may provide personal information concerning other individuals as part of the Services.
When we process personal information solely on behalf of a business customer, that customer determines why and how the information is processed. In those circumstances, we may act as a service provider or data processor rather than the business or controller responsible for the information.
If your information was submitted to us by one of our customers, you may need to direct your privacy request to that customer. We will reasonably assist our customers in responding to valid requests where required.
Customers are responsible for having the necessary rights, permissions, and legal bases to provide personal information to us.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our Services, practices, technology, or legal obligations.
The updated version will be posted on the Site with a revised “Last updated” date.
If we make a material change, we may provide additional notice through the Site, client portal, or email address associated with your account.
We encourage you to review this Policy periodically.
Contact Us
If you have questions about this Policy or would like to submit a privacy request, please contact:
Zapli, Inc.
Email: support@zapli.com
Website: www.zapli.com/contact
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